Upland will offer for sale two digital Susan G. Komen Wearables for its players on mobile or web versions of the Upland Store. The two wearables are full body jumpsuits available in Tie-dye or Pink for Upland player avatars. There are 150 each of these wearables for sale retailing at $12.50 or UPX Price: 12,500 each. Players must register by October 24th who wish to purchase, with the actual sale happening on October 25th.
“The Upland community has already shown itself to be a caring and committed community, helping players inside the metaverse and people in the real world. It’s a proud boast to be both an Uplander and a community player,” says Danny Brown-Wolf, chief of staff at Upland. “We don’t just play games in Upland – we make a real difference to people’s lives.”
With the launch of cafes in Upland, players can gather and socialize within immersive digital spaces using personalized 3D avatars adorned with unique wearable NFTs. This experience opens up a world of possibilities, particularly for women who are immunocompromised, enabling them to engage with their friends and family without leaving the safety of their homes while proudly displaying their Susan G. Komen Wearable. The iconic pink color of the organization and its mission featured on the wearable becomes a symbol of unity and empowerment, fostering a sense of belonging within the Upland community. Through this innovative approach to social interaction, women who may be facing health challenges can continue to enjoy the support and companionship of their friends and family in a secure and visually expressive digital realm.
As 1 in 8 women will be diagnosed with breast cancer at some point in her lifetime, nearly everyone has been touched or will be touched by this disease. Breast cancer not only affects the person that is diagnosed, but it also is felt by their family and friends. Komen is the trusted partner of breast cancer patients, survivors and their families, providing critical information and support throughout the breast cancer journey.
Funds raised by this partnership will help support Komen’s work to advocate on behalf of breast cancer patients and survivors, invest in breakthrough research and provide needed support to those facing breast cancer today.
Susan G. Komen® is pleased to partner with the Upland community to help raise awareness and funds for breast cancer. If you’d like to further support Komen’s mission to end breast cancer, please consider visiting https://www.komen.org/.

